"This social media audit was hugely helpful. I had completely forgotten about those old comments I posted on Facebook. I now see how the b-schools could hold that against me. Thanks for your valuable research and expert advice."
"Thank you for suggesting ways to strengthen my LinkedIn profile. Makes excellent sense. And I love your suggestions for how to differentiate my profile from others with similar names. I'm on it."
R., New York
"Hey, thanks. I don't know how you found those pics I posted during freshman year, but I see how that could have hurt my chances for admission. I just deleted them as you advised."
"Your advice was spot on. I've now made my Facebook page private and added more of my professional credentials to LinkedIn.com Brilliant!"
Social Media Audit
As Featured in CNN/Fortune/Money: don't overlook this crucial aspect of your admissions readiness. Click here to read!
"What applicants post on websites can get them in trouble. Be careful!"
--Admissions Director of a top-15 ranked MBA program
How will MBA admissions officers, recommenders, interviewers, b-school alumni, students and other “influencers” perceive you based on your presence at websites like Facebook, LinkedIn and Twitter? It’s not just what you post, but also what has been posted about you -- or about others with the same name -- that could hurt your chances for MBA admission.
According to a survey by education company Kaplan, a unit of Washington Post Co., 38% of colleges that investigate social networking profiles have seen something that has "negatively affected" their view of an applicant. Only a quarter of the schools checking online presence said their views were improved by what the found, according to the survey.
Knowing this, how well have you managed your social networking profile? Do you know what is being said about you today by friends, casual acquaintances, family members and associates? What about potentially incriminating pictures or videos that may appear on obscure websites?
Every future b-school student could benefit from a professional audit of his or her social-media presence. The MBA Exchange is the first admissions consulting firm to offer this valuable, confidential service for MBA applicants. We have experienced, online research specialists find and examine what's written, where it appears, and how you can change or delete it. Furthermore, we can suggest opportunities where your online presence could be improved in order to increase your chances for MBA admissions success.
For details on this exclusive service for MBA applicants, please email The MBA Exchange.